Romanian affiliate advertising and marketing firm 2Performant gets Profitshare, companions with eMAG owner

.2Performant, a Romanian modern technology and also associate marketing services company, announced on Monday, September 9, at the Bucharest Stock Market, that it aims to acquire the Profitshare partner networks in Romania as well as Bulgaria from Transformation Marketing. Concurrently, Dante International, the proprietor of eMAG, will certainly come to be a shareholder in 2Performant.On September 6, 2Performant’s Board of Supervisors wrapped up a preparatory arrangement to get the Profitshare.ro as well as Profitshare.bg affiliate networks possessed through Transformation Advertising And Marketing S.R.L. as well as Sale Advertising And Marketing EOOD.

The deal lays out the principles of the transaction and is certainly not lawfully binding, conforming to the business press mentioned by Economedia.The procedure involves the move of the Profitshare service lines coming from Transformation Advertising S.R.L. and also Conversion Advertising EOOD (as sellers) to 2Performant (as the customer). Dante International S.A.

(majority shareholder of Conversion Advertising and marketing S.R.L.) will definitely belong to your business transmission contract as an underwriter.” As soon as the Profitshare transaction is accomplished, our team are going to grow our existing capacity and also expand our client profile in both Romania as well as Bulgaria. Our experts still possess a handful of significant steps to accomplish, but I am actually certain that the teams associated with the purchase on both sides are going to handle to finish all of them efficiently. Our experts will reveal our post-acquisition plannings after completing the investment depending on to the last agreement,” said Dorin Boerescu, CEO as well as Founder of 2Performant Network.The deal rate is actually RON 4.3 million, and also are going to be paid 55% in money and forty five% in 2Performant reveals through a funding increase..” 2Performant is actually a young and vibrant company along with values that sound along with us.

Our experts expect that, after the purchase is actually settled, the Profitshare company integrated with 2Performant will certainly provide greater value to its own customers,” mentioned Tudor Manea, General Supervisor of Dante International SA.2Performant also keeps in mind that many actions stay to complete and complete the deal, like the productive fulfillment of the due persistance analysis through 2Performant.Profitshare was actually launched in 2012 as well as currently possesses a portfolio of 250 associate systems (consisting of the eMAG group) in Romania as well as Bulgaria.radu@romania-insider.com.( Picture resource: the company).